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10,000+ transformations - 8 locations - 3 countries (India - Sri Lanka - UAE)
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Running Without a Plan Is Just Cardio. It's Not Training.
I ran a 10K in April 2025. Just for fun. Nothing serious. In July 2025, I signed up for a half marathon in Bangalore. Didn't really think much about it. Didn't train for it. Then September came around and I was in Dubai on work when the race happened. So I decided to run it virtually. I found a 1.8km loop in a park and ran it 11 times. 2 hours and 20 minutes of pure suffering. Round and round the same loop. It was brutal. And I ran it with zero training. Just showed up and tr
Anish Menon
Aug 213 min read
How we at LIFTR Build Muscle, Lose Fat, and Improve Flexibility—Without Switching Workouts
Learn why one strength training strategy works for muscle gain, fat loss, and flexibility at LIFTR gyms in Bangalore, Hyderabad, Colombo, and Dubai.
Anish Menon
Jul 222 min read
Why LIFTR Would Rather Lose a Client Than Do Random Workouts | Our Strength Training Philosophy
I think this started with Cult. A choice of workouts. HIIT on Monday, Animal Flow on Tuesday, Strength on Wednesday, Dance on Thursday, Kettlebells on Friday. It's exciting, constantly new, and people show up because it feels fun. But then I'd talk to a lot of clients who would come to us from there. Almost everyone wanted the same things: look better in the mirror, get their first pullup, fit into clothes they used to wear. Simple goals. And here's what struck me—the program
Anish Menon
Jul 212 min read
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